<?xml version="1.0" encoding="utf-8" standalone="yes"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title>Email on jfx's site</title><link>https://jfx.ac/tags/email/</link><description>Recent content in Email on jfx's site</description><generator>Hugo</generator><language>en</language><lastBuildDate>Tue, 29 Dec 2020 17:00:00 +1000</lastBuildDate><atom:link href="https://jfx.ac/tags/email/index.xml" rel="self" type="application/rss+xml"/><item><title>The horrors of sending transactional email... and why you should use Postmark</title><link>https://jfx.ac/blog/the-horrors-of-sending-transactional-email/</link><pubDate>Tue, 29 Dec 2020 17:00:00 +1000</pubDate><guid>https://jfx.ac/blog/the-horrors-of-sending-transactional-email/</guid><description>&lt;h2 id="introduction"&gt;Introduction&lt;/h2&gt;
&lt;p&gt;I&amp;rsquo;ve not been asked by &lt;a href="https://postmarkapp.com"&gt;Postmark&lt;/a&gt; to write this
article. I believe that &lt;a href="https://postmarkapp.com"&gt;Postmark&lt;/a&gt; offers an excellent
service and they deserve recognition.&lt;/p&gt;
&lt;p&gt;As for what transactional email is, Postmark provides a good definition on their
website:&lt;/p&gt;
&lt;blockquote&gt;
&lt;p&gt;Transactional email is typically a unique, high-priority message sent to a
single recipient. They are often triggered by something a user does or doesn’t
do.&lt;/p&gt;&lt;/blockquote&gt;
&lt;p&gt;This is different to marketing/bulk/broadcast email:&lt;/p&gt;
&lt;blockquote&gt;
&lt;p&gt;[Broadcast email] is sent to multiple recipients at once. Things like product
update announcements or terms of service notices are examples of broadcast
emails.&lt;/p&gt;</description></item></channel></rss>